So You Got a Bad Review? That Can Be a Good Thing!!!
So the dreaded day has come your small business has received a bad review. You have paid what seems to be a small fortune to your SEO consultant in order to rank high for your keywords putting you on the first couple of pages of Google and other popular search engines. Or perhaps you did all the work to rank high all by yourself via blogging and other content marketing strategies. Now you have a bad review and it shows up on the first page of Google and other popular search engines —now what? Now is the time to shine —that’s what! Getting a bad review can actually benefit you and your community of current and potential customers, if the situation is handled immediately and properly. The number one reason that a bad review is a good thing is because it is a learning experience. It is the opportunity to grow and improve, Bill Gates put it best, “Your most unhappy customers are your greatest source of learning.”